Joanna Sullivan is a campaign strategist, advising on advocacy and engagement, as well as a proficient trainer, coach and writer specialising in sustainability, change and purpose. Over a 30 year career in Brussels, she has designed and driven pan-European NGO campaigns on chemicals (REACH), food (EFSA), agriculture (CAP Pillar II) and energy (climate targets). Joanna Sullivan has worked as Communication Director, association Secretary General, Corporate Affairs Manager and is now CEO of Conscience Consulting, which she founded in 2008 to help clients with sustainability and strategic communication leadership.