An award-winning author and an engaged scholar, Prof Annabelle Gawer is a thought-leader, educator, and expert advisor on the business of digital platforms (such as Google and Facebook), and on the dynamics of platform-based innovation ecosystems. She is a highly-cited author of 4 books including her most recently published The Business of Platforms: Strategy in the Age of Digital Competition, Innovation, and Power. Prof Gawer advised the European Commission, as an expert in the European Commission’s Observatory of the Online Platform Economy Expert Group (2018-2021). She published in 2021 a report for the European Parliament on Online Platforms: Economic and Societal Effects.
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